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Get to know our marketing service with Gmail ads
What are Gmail Ads?
Gmail ads are at the top of the promotions tab when users use their Gmail account and appear as an ordinary incoming email. Its difference from other mails is that it is only colored and has advertising phrases. While e-mail ads could be edited in the form of text only, nowadays Gmail ads can be designed using visual, video, HTML5 elements and multiple communication formats.
Let your brand be remembered with attractive advertisement images and videos.
Gmail ads automatically resize designed images, videos, and text for desktop, mobile, and tablet. Gmail ads can be created in several different formats. The most effective methods are:
- Video content,
- Fill a form,
- App download,
- Drawing traffic to the website.
Gmail ads targeting options
While preparing targeting for Gmail ads, identifying the audience most interested in your product or service is very important for ad efficiency. How to advertise Gmail? The answer to this question is; The Google advertising agency chooses the most appropriate Gmail ads targeting options for your business and prepares an e-mail with attractive images and texts for the Gmail ad.
The targetings are as follows;
- Demographic Targeting: Targeting is made according to age, gender, language options.
- Interests: Targeting is done according to the interests determined among the incoming e-mails of the user.
- Keyword Study: Targeting is done according to the keywords in the Gmail platform.
- Occupational Targeting: Targeting is done according to the occupation of the users and the occupational sector.
- Domain Name Targeting: Targeting is done according to the domain names of the websites that are included in the user’s incoming mails.
- Purchasing Information Targeting: Users are targeted according to the user information mails received after their product purchase.
What Did They Say About Us?
“As a requirement for our job, our Google search engine campaigns need to be constantly checked and adjusted. With the support we have received in this regard, we have continuously progressed, and we have been very pleased with the performance increase.”
Speed Signage 
“We started working with them on the design of our entire digital identity, from our business card to our website design. It is a versatile agency that we entrust our advertisements in Turkey and abroad, enabling us to get ahead of our competitors with the right planning and advertising setups.”
Acarzade Group 
“By eliminating the effort of searching for new customers, they ensure you to find the time to develop your business and manage the demands of your newly acquired customers.”
Meriç Elektrik İnşaat 
“They are adept at building the entire corporate look. From the simplest logo design to the most comprehensive website designs. What you need to do is to apply to them for all designs for your brand's digital appearance.”
Bursa Meltem Koleji 
“As a company that exports to Africa by crossing the borders of the country, it is an agency that works with the same enthusiasm as us in our goal to find new corporate customers and thinks like a part of our team. It is an agency where we take the first step together in signing contracts with high turnover, providing us with many agreements with professional advertising management services.”
Utku BENGİSUMÜSİAD Afrika Başkan Yardımcısı 
“They do everything they do with great care. They are not only an agency that produces content and manages advertising, but also help your brand develop as a business partner.”
Kavram Okulları 
“When you work with Zincirler Medya, you will work with a team of experts, we have become the center of attention in our environment with social media management suitable for the real estate sector.”
İstanbul House 
“A company with employees who know their job very well and guide you with their ideas. We were very satisfied with Facebook ads. We started to get successful results by quickly correcting the mistakes we had in the past in the campaigns. Thanks.”
Karaca Eyüpsultan 
“It is felt from the very first moment that you are an expert in your business. With AdWords suggestions, we both took control of our internet advertising budget and started to use our resources efficiently. An ideal working partner for spot-on advertisements and result oriented work.”
HAUSEkids 
“The new semester registrations of our course, which is the meeting point of the world's languages, have increased four-fold, such a high performance could only be achieved with this strong team. Thanks.”
Dünya Dilleri Merkezi 
“If you are selling products with e-commerce, they successfully apply all methods to increase your sales. Thanks to them, my sales increased five-fold, I expanded my team. Thank you.”
Mas Mevsim 
At the same time, the answer to the question “How do Gmail ads work?” is to understand the Gmail ad targeting options above. Based on these targeting options, Google finds the most relevant people who are most likely to engage with your brand and delivers the ads.
The Cost of Advertising Gmail
Gmail advertising is charged per click as a model of ads generated through Google Ads. It is the ad model that is displayed on a computer, mobile device or Gmail application. You pay when the user clicks on your ad, not when they see your ad. Therefore, you will use your advertising budget in the most effective way.
Important Tip
As Google stated in its articles, when remarketing ads and Gmail ads are combined, it is possible to make people memorize your brand’s name and keep it in their memories, with Gmail ads when used correctly.
